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The people (top) at Beaird-Poulan
are also a big factor in the success
of the company. The Beaird-Poulan
manufacturing facilities are the
most modern in the world.
Poulan as its first consumer marketing
director. Lindley recognized the casual
chain saw user as a virtually untapped
market. His organizational skills and
knowledge of the consumer set Beaird-
Poulan on a new era of growth.
In 1971, Beaird-Poulan began this new
period of growth with the move from the
manufacturing facilities at Greenwood
road with 54,000 square feet, to a 117,000
square foot building on Flournoy Lucas.
This helped relieve the cramped condi-
tions of the old plant as well as increase
production.
In 1971, the company’s 25th Anniver-
sary was observed with the introduction of
the Model XXV, a lightweight saw
designed for the casual user. Because of
the saw’s state-of-the-art design, and
Poulan’s consumer marketing know-how,
the Model XXV took the industry by
storm.
The Model XXV, designed by Lloyd
Tuggle who had joined Beaird-Poulan in
1969 as chief design engineer, gained
wide acceptance as the consumer market
grew for Poulan. Poulan products found
their way into hundreds of chain saw deal-
ers’ showcases, and were sold through
hardware stores, engine shops, lawn and
garden stores, farm equipment suppliers
and rental outlets. The lightweight saw
combined excellent power to weight ratio,
good balance and an easy starting reed-
valve engine design which made the
Model XXV the most efficient as well as
the most economical chain saw on the
market
After more than a decade, the Beaird-
Poulan firm had introduced 59 different
models of saws, and acquired the reputa-
tion of being an innovative and aggressive
manufacturer not willing to sacrifice the
quality of their products.