WebStore by Amazon 3.5.1: Merchant Manual
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Note: In order to optimize your pages for search engines, you must enter Custom Page
Titles in the General tab of page properties. Search engines use this field to rank your
Web site. This text also appears as the title of your page in search results and at the top
bar of Web browsers.
The template list shows the templates you have available. Selecting a template will
display that template in the template window. It will also display the page attributes of
that template in the page attributes window.
Each theme includes a number of standard page templates:
• Home Page – this is the default page displayed when merchants navigate to
http://www.yourdomain.com
• Category Page – this page is displayed when a visitor selects one of your
categories. You customize how many products you want displayed on this
page.
• Product Page – displays the details of a particular product when a visitor
clicks on one of your products
• Search Page – defines how search results are displayed on your site
• Cart – defines how the shopping cart page is displayed
• Order Confirmation Page – the page that is displayed when a customer
completes placing an order
• Order Conformation E-mail – the e-mail that is sent to the customer
confirming their order
• Order Status – page that provides customers information about their orders
• Order History – page that provides customers information about their past
orders
• My Account – this is the page that allows your customers to access their
Amazon Global Account, including their order status and order history.
• Content pages – these are special pages that are used to provide information
to your visitors, such as Privacy Policies, Shipping, Returns, etc. You can
create as many Content pages as you wish, and you can link to them through
the Menu Bar Widget.
